Marketing automation

HubSpot SMS and voicemail drops in every Workflow.

Add Broadcast actions to any HubSpot Workflow. Each contact who enrolls gets a text, a ringless voicemail drop in your own recorded voice, or a voice broadcast with press 1 to reach your team, and every send is logged on the contact’s timeline.

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Formerly Call Loop. Trusted by over 45,000 people, organizations, and businesses.

Can you send SMS from HubSpot?

Yes. Broadcast, formerly Call Loop, adds SMS, ringless voicemail, and voice broadcast actions to HubSpot Workflows through its app in the HubSpot App Marketplace. Each contact who enrolls gets the text, the voicemail drop, or the call, and every send is logged on the HubSpot timeline. Plans start at $15 a month.

Overview

Three Broadcast actions inside HubSpot Workflows.

Connect HubSpot once from Broadcast’s Settings, then Integrations. Broadcast’s actions appear in your HubSpot contact Workflows, so you can send an SMS text message, send a ringless voicemail, or send a voice broadcast. Pick the phone property and the message, and every contact who enrolls gets it.

Each text, voicemail drop, and voice broadcast is logged on the contact’s HubSpot timeline, next to the rest of their history. Prefer webhooks? Create a Broadcast trigger and paste its URL into HubSpot’s Send a webhook action.

How it works

Connect HubSpot in three steps.

  1. 01

    Connect HubSpot

    In Broadcast, open Settings, then Integrations, and click Connect next to HubSpot. Approve the connection in your HubSpot account.

  2. 02

    Add a Broadcast action to a Workflow

    In a HubSpot contact Workflow, choose SMS text message, ringless voicemail, or voice broadcast. Set the phone property, usually Phone Number or Mobile Phone Number, and the message or recording.

  3. 03

    Test it, then turn it on

    Enroll your own contact first and check the message, the caller ID, and the timeline entry. Then turn the Workflow on.

Use cases

What HubSpot teams send with Broadcast.

Appointment reminders

A text the day before and a voicemail drop the morning of, from the Workflow that already knows the date.

Webinars and events

Text and voicemail everyone who registered when it is about to start, and again when the replay is up.

Renewals and offers

Reach customers when a renewal date or an offer comes up, with a text and a voicemail drop in your own voice.

Press 1 to talk

A voice broadcast with a transfer digit connects anyone who presses it to your team, and an unsubscribe digit removes anyone who asks.

Text-to-join into HubSpot lists

People who text your keyword join your list, names and emails included, and land in your HubSpot lists.

Announcements to a whole list

Enroll a HubSpot list in a Workflow and every contact on it gets the text or the voicemail drop.

What each Broadcast action does in HubSpot.

SMS text message

A text to the phone property you choose, sent the moment the contact reaches the step. 1 credit per 160 characters.

Ringless voicemail

A voicemail drop in your own recorded voice, delivered to voicemail without ringing the phone. 2 credits per delivered drop.

Voice broadcast

Play your recording on live answer, on voicemail, or both, with your caller ID, a transfer digit to your team, and an unsubscribe digit.

Messages HubSpot teams send with Broadcast.

Appointment reminder, text (illustrative example)
[Brand]: Hi [first name], see you tomorrow at [time] for your [appointment]. Need to change it? Call [number]. Reply STOP to opt out.
Webinar, voicemail drop the morning of (illustrative example)
Hi, it’s [name] from [Brand]. Quick reminder that today’s webinar starts at [time]. The link is in the text we sent you. See you there.
Renewal, voice broadcast with press 1 (illustrative example)
Hi, this is [Brand]. Your [plan] renews on [date]. To talk to our team about it now, press 1. To stop these calls, press [digit].

Reviews left for Call Loop, now Broadcast.

  • The Response Is Outrageous!

    “With Call Loop we've run multiple text and voice broadcasts and we've experienced ridiculous response along with our highest registrations 30 days even before our upcoming event. As event promoter, I'm always "under the gun" to put 'butts in seats' and with Call Loop, I've got a lot less stress.”
    Dustin MSpeakingEmpire.com
  • Call Loop is a winner

    “High impact automated systems which integrate simply and are reliable make Call Loop a winner for us. It makes following up so easy and autoamted.”
    William A.William Avon Financial
  • Fantastic support!

    “Just wanted to let you know that twice now I’ve been online and have had the opportunity to work with Alex. She has been a GREAT help. She’s very responsive and has gone the extra mile every time I’ve needed it so that my issues are taken care of.”
    Andrew RCollege Board

Documentation

Start with the current integration guide.

The current HubSpot connection and setup documentation are available below.

Read the HubSpot setup guide

FAQ

Good questions. Clear answers.

Can’t find what you’re looking for?

Talk to our team
Which Broadcast actions can a HubSpot Workflow use?

Send an SMS text message, send a ringless voicemail, and send a voice broadcast. For a voice broadcast you choose the caller ID, whether the audio plays on live answer, voicemail, or both, a transfer digit to your team, and an unsubscribe digit. A Workflow can also call a Broadcast trigger with HubSpot’s Send a webhook action.

Is every message logged in HubSpot?

Yes. Each text, voice broadcast, and ringless voicemail Broadcast sends from a Workflow is logged on the contact’s HubSpot timeline.

What does it cost to text and voicemail HubSpot contacts?

Messages use the same credits as the rest of Broadcast, with 1 credit per text up to 160 characters, 2 credits per picture message or voice memo, 2 credits per delivered voicemail drop, and 1 credit per minute of call (2 credits with press 1 transfer). Plans start at $15 a month for 250 credits, with a 14-day free trial.

Which HubSpot contacts can I text or voicemail?

Only contacts who agreed to hear from you. Marketing texts need prior express written consent, and the FCC treats ringless voicemail as a call. Name your business, include how to opt out, and honor STOP replies. This is not legal advice.

Does Broadcast connect to other CRMs?

Yes. Keap, Ontraport, GoHighLevel, and ActiveCampaign connect through apps or webhooks, and thousands of other apps connect through Zapier.

Get started for free.

Texts, picture messages, voicemail drops, and voice calls, all paid with the same credits. Cancel before day 14.

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