Audience and permission
Confirm the audience matches the purpose of the message. Check channel permissions and remove contacts who should not receive it.
Message and next step
Identify your business. Verify personalization fields, spelling, dates, links, and opt-out instructions. Keep the requested action clear.
Schedule and test
Confirm the intended timezone and date. Send a test to a number you control. Review the final recipient group before launching.
After the send
Review delivery, investigate failures, and use feedback to improve the next campaign. Keep a record of what you changed.
