Email marketing

Emma sign-ups, welcomed by text, voicemail, and call.

Everyone who joins through your Emma sign-up forms can land on a Broadcast list with a ready-made Zap. That list sends a welcome text right away, a ringless voicemail drop the next day, and a voice broadcast before your next event, next to the emails you send from Emma.

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Formerly Call Loop. Trusted by over 45,000 people, organizations, and businesses.

How do Emma sign-ups reach Broadcast?

Through Zapier. Broadcast, formerly Call Loop, has a ready-made Zap that adds each new subscriber from your Emma sign-up forms to a Broadcast list. That list can receive texts, picture messages, ringless voicemail drops, and voice broadcasts, one at a time or in an automated campaign. Plans start at $15 a month.

Overview

Emma sign-up forms, connected through Zapier.

Emma connects to Broadcast with Zapier, not a native app. The ready-made template adds each new Emma subscriber to a Broadcast list. Building your own Zap? Emma’s New Member Added and Member Added to Group triggers can send each group to its own list.

A Broadcast list can start an automated campaign, so a new subscriber gets a text or a voice broadcast right after joining. Forms can collect mobile and landline numbers. Landlines can’t take texts, but they get your ringless voicemail or voice broadcast.

How it works

Connect Emma in three steps.

  1. 01

    Add a phone field to your Emma form

    In Emma, add a phone number field to the sign-up form and put your SMS consent wording right under the button.

  2. 02

    Turn on the Zap

    Click Use this Zap below, connect Emma and Broadcast (still listed as Call Loop 2.0 in Zapier), map the phone field, and pick the Broadcast list.

  3. 03

    Test it, then start a campaign

    Sign up with your own number, check the Broadcast list, then use that list as the trigger of a campaign of texts, voicemail drops, and calls.

Use cases

What Emma users send with Broadcast.

Welcome every sign-up

A new subscriber gets a welcome text right away and a voicemail drop in your own voice the next day.

Event reminders

Email the invite from Emma, text the details the day before, and send a voice broadcast the morning of.

Landline numbers too

Forms can collect mobile and landline numbers. Landlines get your ringless voicemail or voice broadcast instead of texts.

Automation

Ready-made Zaps.

Browse all on Zapier
  • Add new Emma subscribers to a Broadcast listBroadcast + EmmaUse this Zap

Reviews left for Call Loop, now Broadcast.

  • Call Loop is a winner

    “High impact automated systems which integrate simply and are reliable make Call Loop a winner for us. It makes following up so easy and autoamted.”
    William A.William Avon Financial
  • The Response Is Outrageous!

    “With Call Loop we've run multiple text and voice broadcasts and we've experienced ridiculous response along with our highest registrations 30 days even before our upcoming event. As event promoter, I'm always "under the gun" to put 'butts in seats' and with Call Loop, I've got a lot less stress.”
    Dustin MSpeakingEmpire.com
  • 50% Opt-in Rate!

    “I used Call Loop with an audience to collect email address and I was able to get 50% optin rate by having people text in their emails to me. It was so easy!”
    Laurel G.Living Your Light

Documentation

Start with the current integration guide.

The current Emma connection and setup documentation are available below.

Read the Zapier setup guide

FAQ

Good questions. Clear answers.

Can’t find what you’re looking for?

Talk to our team
Do Emma sign-up forms add contacts to Broadcast automatically?

Yes, once the Zap is on. The ready-made Zapier template adds each new Emma subscriber to the Broadcast list you pick, and that list can start a campaign. Emma connects through Zapier, not a native app, so contacts flow from Emma to Broadcast.

What does it cost to message Emma subscribers?

Messages use the same credits as the rest of Broadcast. That is 1 credit per text up to 160 characters, 2 credits per picture message or voice memo, 2 credits per delivered voicemail drop, and 1 credit per minute of call (2 credits with press 1 transfer). Plans start at $15 a month for 250 credits, with a 14-day free trial. Zapier bills its own plan.

Can I text everyone on my Emma list?

No. An email subscription is not permission to text or call. Add a phone field with clear SMS consent wording to your Emma form, name your business in each message, include how to opt out, and honor STOP replies. Since the FCC’s 2022 ruling, a ringless voicemail to a cell phone is treated as a call. This is not legal advice.

Get started for free.

Texts, picture messages, voicemail drops, and voice calls, all paid with the same credits. Cancel before day 14.

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