Text, voicemail drop, or call
Each trigger sends the message you set up, whether a text, a ringless voicemail, a voice call, or a text and a call together.
Trigger SMS from any app with a webhook.
A form is submitted, a booking is made, a deal moves in your CRM. Your tool calls the trigger’s webhook and Broadcast sends that person a text, a voicemail drop, or a call right away.
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Formerly Call Loop. Trusted by over 45,000 people, organizations, and businesses.
What is a trigger SMS?
A trigger SMS is a text sent the moment something happens in another tool. With Broadcast, formerly Call Loop, any app that can call a webhook, from Zapier to HubSpot Workflows, can send that person a text, a ringless voicemail, or a voice call. Plans start at $15 a month.
Why it matters
One webhook, one message, sent now.
Its own webhook URL
Every trigger gets a URL. Your tool calls it with the phone number, and the name and email if you have them.
Personal by default
Merge in name, email, or any custom field, or pass a value in the call, like a booking time or a review link, and save it to the contact.
A different voicemail per person
For voicemail drops, the call can point to an MP3, so each contact can hear their own recording, including AI-generated audio.
What it is
Where the webhook comes from.
Zapier
Connect the apps you already use and call the trigger from a Zap, with no code.
Your CRM
HubSpot Workflows, Keap, and ActiveCampaign can call the trigger when a contact reaches a step.
Forms and funnels
ClickFunnels, Leadpages, and other form tools can call it when someone submits.
Your own app
A developer adds one webhook call to your site or app, and the message goes out when the event happens.
How it works
Set up a trigger.
- 01
Create the trigger
Choose whether the trigger sends a text, a ringless voicemail drop, a voice call, or a text and a call together. Write the text with name, email, or any custom field merged in, record the voicemail, or add the call audio.
- 02
Copy its webhook URL
Every trigger gets its own URL. Paste it into a Zap, a HubSpot Workflows step, Keap, ActiveCampaign, ClickFunnels, Leadpages, or another form tool, or have a developer add one webhook call to your site or app.
- 03
Let events send it
Each time the event happens, your tool calls the URL with the phone number and, if you have them, the name and email, and that person gets the message right away. The call can also pass a value like a booking time or a review link.
Integrations
Works with the tools you already use.
ZapierConnect Broadcast to thousands of apps via Zapier. Add contacts and send texts, ringless voicemail, and voice broadcasts when something happens in another app, with no code.
ClickFunnelsThe easiest way to connect ClickFunnels. Build a form in Broadcast, paste it into your funnel, and every signup joins your list with consent and double opt-in, ready for texts, voicemail drops, and calls.
LeadpagesDrop a Broadcast web form into your Leadpages landing and webinar pages. Each signup joins your list and gets the texts, voicemail drops, and voice broadcasts you set up.
HubSpotSend texts and ringless voicemail drops from HubSpot Workflows, plus voice broadcasts with press 1 transfer. Every message is logged on the contact’s HubSpot timeline.
KeapAdd texts, ringless voicemail drops, and voice broadcasts to Keap campaigns with one HTTP Post, and build your list from text messages with text-to-join keywords.
Common uses
What businesses trigger from their tools.
Form and sign-up confirmations
Someone fills out your form and gets a text with the next step and a link, right away.
Bookings and registrations
A booking or event registration sends the date, the place, and what to bring.
CRM stage changes
A deal or contact reaches a stage in your CRM, and Broadcast sends the text or voicemail drop for that stage.
Review requests
A job or order is marked done, and the customer gets a text with their own review link.
What is a trigger SMS?
A text sent automatically when something happens in another tool, like a form submission or a CRM update. In Broadcast, the tool calls the trigger’s webhook URL and the text, voicemail drop, or call goes to that person right away.
Do I need a developer?
Not if your tool can call a webhook. In Zapier, HubSpot Workflows, or Keap, you paste the trigger’s URL into a step. For your own website or app, a developer adds one webhook call.
What does a triggered message cost?
The same credits as any send, with 1 per 160-character text, 2 per delivered voicemail drop, and 1 per minute of call. Plans start at $15 a month for 250 credits.
What is the difference between a trigger and a campaign?
A trigger sends one message per event. To start a sequence instead, like a text now, a voicemail drop tomorrow, and a call on day three, use an event trigger to enroll the contact in an automated campaign.
Do I need consent for triggered messages?
Yes. Send only to people who gave you their number and agreed to hear from you, and get prior express written consent for marketing texts and calls. This is not legal advice.
Keep exploring
Nearby capabilities.
These tend to be set up alongside it.
Get started for free.
Texts, picture messages, voicemail drops, and voice calls, all paid with the same credits. Cancel before day 14.