Registration from your account
Fill in one compliance form for 10DLC or toll-free texting. Broadcast sends it to the carriers and works with them if it comes back rejected.
Register your number for 10DLC or toll-free texting, honor opt-outs on every channel, hold sends to daytime hours, and skip Do Not Call numbers on calls and voicemail drops. Tools that help you follow the rules, not a guarantee.
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Formerly Call Loop. Trusted by over 45,000 people, organizations, and businesses.
TCPA compliance means having consent before you text or call, saying who you are, honoring opt-outs, and respecting calling hours and Do Not Call rules. Broadcast, formerly Call Loop, gives you the tools for texts, voicemail drops, and calls, including registration, opt-outs by channel, Quiet Hours, and DNC lookup. Plans start at $15. This is not legal advice.
Why it matters
Fill in one compliance form for 10DLC or toll-free texting. Broadcast sends it to the carriers and works with them if it comes back rejected.
A STOP reply removes a contact from texts. Pressing the opt-out key on a call removes them from calls and voicemails. Broadcasts leave them out automatically.
No platform can collect consent for you or make a send compliant. Broadcast gives you the tools; who you contact and what you say are up to you. This is not legal advice.
What it is
US carriers require businesses that text from a local 10 digit number to register their brand and use case. You need a US EIN and the IRS letter that shows it. Approval usually takes 1 to 7 days.
Texting from a toll-free number needs verification of your business and use case. Most Broadcast customers are approved within a week.
Your real business name and address, a live website, authorized contacts with a business email, how people opt in (with a link or screenshot), and sample messages that say how to opt out.
Unregistered texts get filtered or blocked. A toll-free number that is not verified is capped at 500 texts a day, 1,000 a week, and 2,000 a month in the US, and blocked in Canada.
Nobody can guarantee approval. A rejection comes with reasons; you fix the form and resubmit (within 7 days for toll-free), and support takes it up with the carriers.
Benefits
STOP, STOPALL, CANCEL, END, QUIT, and UNSUBSCRIBE opt a contact out automatically. Add opt-out wording to any broadcast, trigger, or campaign in one click.
Turn it on in your settings and opt-out words still count when they come with punctuation, symbols, digits, or emojis around them.
Delivers only between 8 AM and 9 PM in each contact’s time zone, set from their area code. Anything scheduled or triggered outside that window waits until 8 AM. Some states set stricter hours.
Schedule a broadcast for 10 AM and every contact gets it at 10 AM their local time, with no time zone math across your list.
Turn on DNC scrubbing and Broadcast skips every number on Do Not Call lists in voice broadcasts and voicemail drops. You reach only people you are allowed to call and stay clear of complaints and fines, for a minimal cost per number.
Ask new contacts to reply YES before they get your campaigns, and add the compliance message to the first text from a web form or keyword.
Each contact shows one status for texts and one for calls and voicemails. A STOP reply or the opt-out key is a hard unsubscribe that cannot be reversed.
Ringless voicemail reaches the same contact at most 3 times in 3 days, results flag known TCPA litigators, and a text broadcast pauses if 8% of messages bounce in 24 hours.
How it works
Go to Settings, Company, Compliance and fill in one form. Choose 10DLC for a local number or toll-free for an 800-style number, and add your business, use case, opt-in, and sample messages. If carriers reject it, support works with them on the fix.
Grow the list with keywords and web forms that add your compliance wording to the first text and ask new contacts to reply YES with double opt-in. Import only contacts who agreed to hear from you, with a status column for anyone who opted out.
Switch on Quiet Hours so sends wait for 8 AM to 9 PM in the time zone of each contact, and Enhanced Opt-Out so STOP still counts with symbols or emojis around it. Turn on DNC lookup before voice broadcasts and voicemail drops.
Send texts, picture messages, voicemail drops, and calls, with opt-out wording added in one click. Results show opt-outs by channel and flag known TCPA litigators, and contacts who opted out are left out of the next send on that channel.
Integrations
Common uses
Prior express written consent, your brand name in the message, and a way to opt out in every text. Email consent does not count as text consent.
Informational texts and calls still need the person’s consent. Keep them to the facts, with opt-out wording on texts.
Since the FCC’s November 2022 ruling, a voicemail drop to a cell phone counts as a call and needs prior express consent, written consent for marketing.
Prerecorded calls need consent and must say who is calling, and marketing calls must offer an automated opt-out, which the opt-out key handles. DNC lookup keeps Do Not Call numbers out.
Federal rules limit marketing calls and texts to 8 AM to 9 PM in the recipient’s time zone. Some states, such as Florida, end at 8 PM.
Carriers block sex, hate, alcohol, firearms, and tobacco content (including CBD and cannabis), plus high-risk loans, third-party lead generation, debt relief, and gambling.
Consent, penalties, ringless voicemail, and a practical checklist.
Eight checks for consent, records, opt-outs, Do Not Call, quiet hours, and 10DLC.
What carriers check, review times, and the common reasons for rejection.
What the rule says, sample consent wording, and the records to keep.
The FCC’s 2022 ruling, consent, and a checklist before you send.
How to handle STOP replies and opt-outs under the current rules.
Broadcast gives you the tools the rules call for, including 10DLC and toll-free registration, opt-out keywords and opt-out by channel, Quiet Hours, double opt-in, and Do Not Call lookup for calls and voicemail drops. No platform can make your sends compliant for you. Consent, content, and who you contact are your responsibility. This is not legal advice.
Yes, to text US numbers. Register a local number for A2P 10DLC or verify a toll-free number. You do both from the compliance form in your account. 10DLC approval usually takes 1 to 7 days, and most toll-free numbers are approved within a week.
Plans start at $15 a month for 250 credits. A text costs 1 credit per 160 characters, a picture message 2, a delivered voicemail drop 2, and a call 1 per minute. Toll-free verification has no fee at this time. 10DLC brand and campaign fees are set by the carriers and passed through with no markup, and DNC lookups are billed at your plan’s credit rate.
Yes. Since the FCC’s November 2022 ruling, a ringless voicemail to a cell phone is treated as a call, so it needs the person’s prior express consent, and written consent for marketing. Broadcast skips Do Not Call numbers when DNC lookup is on, and an opt-out removes the contact from future calls and voicemails. This is not legal advice.
Yes. Broadcast, formerly Call Loop, is a HIPAA compliant and secure platform for healthcare providers and their business partners, so clinics and practices can send appointment reminders by text, voicemail drop, or call.
Keep exploring
These tend to be set up alongside it.
Texts, picture messages, voicemail drops, and voice calls, all paid with the same credits. Cancel before day 14.