Practical advice for clearer, more useful messaging.
Copy-and-paste sales follow-up email templates for after a meeting, call, voicemail, proposal or no reply, plus a timing cadence and the CAN-SPAM and Gmail rules to follow.
Read the postText not delivered? Fix it on iPhone or Android, then check the business causes: 10DLC and toll-free registration, carrier filtering, opt-outs and error codes.
Read the postWhat A2P (application-to-person) messaging is, how it differs from P2P texting, which numbers businesses text from (10DLC, toll-free, short code) and what registration they need.
Read the postCustomer segmentation examples you can use: the 4 main types, RFM, value-based and B2B models, a comparison table, and SMS segment ideas with consent notes.
Read the postWhat an opt-in text is, what US law and carriers require before you text, when double opt-in helps, and copyable opt-in confirmation templates that follow CTIA guidance.
Read the postHow to increase event attendance: define your audience, promote on email, social, partners and text, then cut no-shows with a reminder sequence you can copy.
Read the postYes, but carrier email-to-text gateways are closing: AT&T ended its service in 2025 and Verizon ends by March 2027. How it works and what still works.
Read the postA complete guide to text message signatures. Learn how to build trust, ensure compliance, and increase engagement with proven examples and best practices.
Read the postHow a mass texting service for nonprofits works: must-have features, TCPA consent rules for 501(c)(3)s, 10DLC registration, text-to-donate, real costs, and message templates.
Read the postIs SMS encrypted? We explore the truth about text message security, why SMS is vulnerable by default, and how you can protect your private communications.
Read the postCompare 12 HIPAA compliant texting platforms: which vendors offer a BAA, starting prices, and the HHS rules that make patient texting compliant.
Read the postUnlock growth with this complete guide to SMS marketing for ecommerce. Learn proven strategies for abandoned carts, promos, and generating massive ROI.
Read the postWhat voice broadcasting software does, the features to compare, what U.S. rules require in every prerecorded message, and how to choose the right platform.
Read the postHow to set up an auto SMS reply: iPhone Driving Focus, business keyword and after-hours autoresponders, 12 copyable templates, and the HELP and STOP rules.
Read the postHow to automate text message reminders: phone scheduling vs reminder platforms, timing, templates, consent rules and HIPAA, with research on no-shows.
Read the postHow to send automated texts: pick a tool, register your number, get consent, set triggers and sequences, test and measure. Plus phone options and US rules.
Read the postWhat a marketing automation workflow is, how to build your first one in five steps, 4 copyable SMS, email and voice workflows, and the consent rules each channel follows.
Read the postHow to send a mass text from your phone or a texting platform, step by step, plus what makes it work: consent, 10DLC registration, opt-out and timing.
Read the postTexts, picture messages, voicemail drops, and voice calls, all paid with the same credits. Cancel before day 14.
